Self Inspection · San Diego
A site rebuild that tripled traffic instead of losing it.
Where they started
A rebuild is where most companies lose their rankings: URLs change, pages disappear, and months of search history go with them. Self Inspection was rebuilding its site and needed search planned in from the start.
What I did, station by station
- Station 2 · DiagnoseSearch structure and page targets planned before the redesign, not after launch.
- Station 5 · InspectOrganic traffic in GA4 seven months later: more than three times the starting level.
Organic traffic, start against month seven
each column = the starting volume
Source: Self Inspection GA4
Book it
Want numbers like these? Thirty minutes.
I look at your website, your competitors and what your buyers search, then tell you the number I think I can hit and what it costs. You keep the plan either way.